| Hypothesis Statement |
|---|
| For | hotshot modern people on the move |
| whoare interested in financial trading | hate slow, old looking and bureaucratic solutions |
| the | Mobile Trading App |
| is an | appealing and top of the line solution |
| that | enables trading of all sorts of assets wherever you are. |
| Unlike | other online trading applications |
| our solution | integrated with social medias for instant communication with our advisors and others. |
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|---|
| Business outcome hypothesis | Market leading trading application for young people by: - Real time updated trading information will make users brag about the application
- Historical transactions accessible also in the internet bank will increase the number of full service customers
- Feels secure even at loss of the device will make more customers want the app and reduce our penalties
- Configurable look and feel will make customers love this app
|
| In scope | - The app and marketing including the supporting organization.
|
| Out of scope | - Back end trading and change of it's interface
|
| Leading Indicators | - In the first month after launch 10% of first hand sales contact should have the app installed
- 100% of the users should prefer trading with app compared to the traditional web interface
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| NFRs | - Voice control of frequently used functions
- Running on IOS and Android
- 24/7 support
|